About Grafa

Our Story, Team & Mission

Learn about Grafa, our mission to democratise financial data, our leadership team, and our commitment to transparency and innovation in finance media

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What is Grafa?

Grafa is a financial media and technology company providing real-time market data, news, and analysis tools for investors.

Who founded Grafa?

Grafa was founded by Heidi Cuthbert and Jon Cuthbert in 2019.

Where is Grafa based?

Grafa is headquartered in Fremantle, Western Australia, and serves users globally.

Meet the team

Heidi Cuthbert

Heidi Cuthbert

Founder & CEO

Heidi is the founder and CEO of Grafa, leading the company's vision to democratise financial data and empower investors with innovative tools.

Jon Cuthbert

Jon Cuthbert

Co-founder & COO

Jon Cuthbert is Founder & COO of Grafa, with 20+ years’ finance media, ASX marketing, and PR experience, helping companies grow and build credibility.

Mikey Couch

Mikey Couch

CMO

CMO at Grafa: expert in finance, crypto, and ASX stock media, brand strategy, growth marketing, analytics, partnerships, and fintech platform launches.

Brie Carter

Brie Carter

Finance Editor

Brie Carter is a TV presenter and finance editor at Grafa, with a Master’s in Commerce from UWA and diverse industry experience in finance, insurance, and media.

Ewerton Santos

Ewerton Santos

Technical Lead

Technical Lead at Grafa. Master of Innovation & Entrepreneurship. Experienced in guiding engineering teams, and delivering scalable digital solutions.

Kurt Moggridge

Kurt Moggridge

Business Development

Kurt Moggridge leverages 2+ years of experience in business development at Grafa, plus previous leadership in hydrogen technology and offshore engineering.

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Travis Morrison

Video Specialist

Travis Morrison is a Video Specialist delivering premium livestreams and broadcast experiences, backed by rich expertise in video production and editing.

Liezl Gambe

Liezl Gambe

Finance Journalist

Finance journalist at Grafa with years of experience covering Asia-Pacific markets at S&P Global, Mortgage Ezy, and GMA Network.

Isaac Francis

Isaac Francis

Finance Journalist

Finance journalist at Grafa. Covers tech, crypto, and markets, making complex finance clear for all. Passionate about innovation and trends.

Matt Bayena

Matt Bayena

Crypto Journalist

Crypto journalist for Grafa, with nearly 10 years of experience covering blockchain, Web3, and NFT gaming trends. MBA & Economics grad.

Our Advisors

Tim Woodhouse

Tim Woodhouse

Advisor

Tim Woodhouse—Advisor and board member at Grafa. Led Wealth Central, Wimbo Capital, Apollo Patios, and co-founded Pulsi and Uniworker; drives business success.

Ben Michael

Ben Michael

Advisor

Ben Michael, Grafa advisor, has led investor relations at Admiralty Capital Group, served as Senior Advisor at Morgans Financial, and was Managing Director at J.P. Morgan.

Tim Bray

Tim Bray

Chairman

Chairman @Grafa, Energy Policy Coordinator, ex-COO Power Ledger & CEO Ecocentric Energy. Leader in clean energy transformation, Perth.

Grafas mission

Our mission is to democratise financial data and empower investors with the tools they need to make informed decisions. We believe in transparency, innovation, and accessibility in finance media.

Our values
Transparency
Innovation
Accessibility
Empowerment
Community

Empowering Financial Confidence

Grafa’s mission is to democratize financial knowledge for all investors, from first-timers to seasoned pros.

Connect with us

Disclaimer
Grafa is not a financial advisor. You should seek independent, legal, financial, taxation or other advice that relates to your unique circumstances. Grafa is not liable for any loss caused, whether due to negligence or otherwise arising from the use of, or reliance on the information provided directly or indirectly by use of this platform.

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